Mighil

Hire a GTM Expert in Kerala

Some people build products. Others figure out how to sell them. I do both -- and I've been doing it successfully across three continents for over a decade.

My go-to-market education happened in the trenches of global product companies, from the fast-paced tech ecosystems of China to serving audiences across Asia, Europe, and the Americas. Each market taught me something different about human behavior, buying psychology, and what it really takes to make products succeed at scale.

I've launched products that failed spectacularly and learned from every mistake. I've also orchestrated GTM strategies that generated decent ARR and transformed unknown startups into category leaders.

The difference? Understanding that go-to-market isn't just about having a great product—it's about finding the exact people who desperately need what you've built, then making it impossible for them to say no.

Today, I'm the GTM expert who combines global experience with Kerala's strategic thinking, helping companies enter international markets while staying true to their core value propositions.

The GTM Arsenal That Delivers Results

Zero-to-One Market Validation

Before you spend a rupee on advertising or hire your first salesperson, I help you discover if there's actually a market for what you're building. Using lean methodologies refined through dozens of product launches, I design validation frameworks that save you from expensive mistakes and point you toward genuine opportunities.

Revenue-First Positioning Strategy

I don't position products -- I position revenue opportunities. Through deep customer research and competitive intelligence, I craft positioning that doesn't just differentiate your product but makes it the obvious choice for your ideal customers. I've repositioned failing products into market leaders by changing not what they do, but how prospects think about their problems.

Multi-Channel Launch Orchestration

Great products deserve flawless debuts. I design and execute launch sequences that coordinate everything from PR and content marketing to sales enablement and customer success. I've launched products that achieved 6-figure ARR in their first 90 days by ensuring every touchpoint reinforces the value story.

International Market Entry Excellence

Expanding beyond your home market isn't just about translation -- it's about transformation. I've guided companies through successful expansions into markets as diverse as Southeast Asia, North America, and the Middle East. I understand regulatory landscapes, cultural buying behaviors, and the operational complexities that turn global ambitions into profitable realities.

B2B Sales Process Engineering

I build sales machines, not just sales strategies. From lead qualification frameworks to proposal templates that close deals, I create systematic approaches that turn interested prospects into paying customers. I've designed sales processes that increased conversion rates by 300% and shortened sales cycles by months.

Product-Led Growth Implementation

Sometimes the product itself is the best salesperson. I identify opportunities for product-led growth and implement systems where user experience drives acquisition, activation, and expansion. I've helped SaaS companies reduce customer acquisition costs by 60% while improving user satisfaction.

Markets I've Conquered

Enterprise Software & SaaS

Complex B2B sales cycles don't intimidate me—they energize me. I've taken enterprise software from concept to multi-million dollar contracts by building comprehensive GTM strategies that address every stakeholder in the buying process. From technical evaluators to C-suite decision makers, I ensure your message resonates at every level.

Consumer Technology & Mobile Apps

Getting consumers to download your app is easy. Getting them to pay for it and keep using it is where most companies fail. I've launched consumer products that achieved millions of downloads and sustainable unit economics by understanding the psychology of adoption and retention.

Professional Services & Consulting

Service-based businesses need GTM strategies that build authority while generating leads. I've helped consultants, agencies, and professional service providers create systematic approaches to business development that reduce dependence on referrals and create predictable revenue streams.

Emerging Technologies & Deep Tech

Selling tomorrow's technology to today's customers requires exceptional market education and trust building. I've launched AI products, blockchain applications, and IoT solutions by creating GTM strategies that make complex technologies accessible to mainstream markets.

How We'll Accelerate Your Growth

Strategic GTM Consulting

  • Market Opportunity Assessment: Validate demand before you build
  • Competitive Intelligence: Understand your battlefield before you fight
  • Go-to-Market Strategy: Design systematic approaches to customer acquisition
  • Launch Planning: Orchestrate flawless product debuts

Tactical Execution Support

  • Sales Process Design: Build repeatable systems that convert prospects
  • Marketing Campaign Management: Execute multi-channel acquisition strategies
  • Partnership Development: Create strategic alliances that accelerate growth
  • Team Building: Recruit and train GTM teams that deliver results

International Expansion Guidance

  • Market Entry Strategy: Navigate new geographies with confidence
  • Localization Planning: Adapt products and messaging for local markets
  • Regulatory Compliance: Understand legal requirements before you launch
  • Cultural Intelligence: Connect with customers across cultural boundaries

The Transformation Awaiting Your Business

Working with me means your go-to-market strategy becomes your competitive advantage. Together, we'll:

  • Validate your assumptions before they become expensive mistakes
  • Position your product as the obvious choice in crowded markets
  • Build systematic processes that generate predictable revenue growth
  • Expand strategically into new markets with calculated confidence
  • Create sustainable advantages that competitors struggle to replicate

The Global Perspective Meets Strategic Excellence

What makes my approach unique isn't just international experience—it's how I apply battle-tested global methodologies with the strategic clarity that comes from working across diverse markets. I understand the nuances of different buying behaviors, regulatory environments, and competitive landscapes. Whether you're expanding internationally or establishing your presence locally, I bring perspective that bridges market realities with ambitious growth goals.

Ready to Go to Market Like You Mean It?

Your product deserves more than hope-based marketing and random acts of sales. It deserves a go-to-market strategy that treats customer acquisition as a science, not an art.

Let's discuss your GTM challenges and design a strategy that turns your product into a revenue machine. I'm also available for comprehensive business consultation to align your entire operation with market realities.